Category: Branding

Branding Product Review

The Milk Street Nakiri Review and How They Market Made in China as “Japanese-Style”

Product Branding History

Making Taiyaki is Not Your Only Option and Here are the Places to Try it at and More (Yea, More)

Product Branding

The Best Japanese Tofu Brands, Types, Popular Beans, and Asian Tofu Dishes

Why Yoshinoya America Sucks (They Struggle to be Japanese) Compared to Yoshinoya Globally

Branding Product

Brah, This Kamikoto Kanpeki Knife Set Review and Comparison, Is a Must Read, and the Results Will Have You Saying Braaaaaah

Does “Tokyo Joe’s” in Denver, Colorado Have Anything to Do With Tokyo (Japan) or Japanese Food?

A 3rd/4th (sansei/yonsei) generation Japanese American, Greg Taniguchi was born in Denver, Cowarado. This MOFO then spent the last ten years in the SF Bay Area and a decade and a half in Los Angeles, California, feeding his liver and eating raw liver (rebasashi).

Greg has an extensive career in branding, the web, the creative field, and owning a business, which led to the start of Skunk2 and working with Chevron, in dotcom, to ad agencies. Those experiences contributed immensely to the building/refining of Gibson, Axial, and the Race Technologies: Brembo Performance, Brembo Racing, and Sabelt brands.

In the last half-decade, he launched Oishii-Desu.com, opened a restaurant pop-up, helped raise several thousand and gave away $13K of food to the people of NYC (awarded $5k from GoFundMe), created one of the fastest-growing automotive e-commerce platforms, and is currently in the works on a food event.